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Introducing Our Latest Year-Round Can: Resin
It’s been less than a year since we released our four core beers in cans, and we’re ecstatic to announce a new addition to the flock. This isn’t a seasonal release, like the Autumnation of last fall or Diesel, still going ’round this winter. It isn’t our upcoming spring seasonal can, either. It’s a never-before-released, big beer in a slim, 12 oz. can with a potent burst of hops and as strong as an ox: Resin.
We zeroed in on the botanical structure of the hop cone to get to the essence of this beer. When hops are at their peak maturity, their cores swell up with a sticky, golden, resinous substance that is the flavor you crave from an IPA. WIth an IBU of 103 and ABV of 9.1%, Resin can be loosely described as a double IPA — but rarely do Sixpoint beers adhere to any strict style demands.
Resin will be served on draft as well as sold in cans throughout the year. To be sure, this is the first craft beer to be released in a “sleek” can: the same height as the rest of Sixpoint’s 16 oz. cans, but with a slender profile and 12 oz. capacity. Pour it into a small, footed glass and you have a specialty craft pour at home. Resin will be sold in four-packs at the same price as all Sixpoint canned beer offerings ($8.99-$9.99 suggested retail), and you can tip yourself instead. Working with our design team on the can was a lot of fun, too. The lush green background color conveys the green hop petals, while golden bronze accents symbolize the precious resin inside each cone.
We’re sampling this beer and many others all weekend at WholeFoods locations in New York City. This Thursday, catch us at WholeFoods Upper West Side from 4-8pm. Friday, we’ll be at Columbus Circle from 4-8pm. And in keeping with our Superbowl weekend tradition, we’ll be pouring samples at WholeFoods Bowery’s beer store Saturday from 4-7pm and Game Sunday from 1-5pm. Try a sample of Resin while you’re there and stock up for your party. Go Giants!