Tapping into Culture
A bi-weekly video series on Beer and Culture presented by:
We believe Beer is Culture. That’s bold, sure, but hear us out.
Societies as we know them formed some 10,000 years ago, as agriculture replaced hunting and gathering. The creation of crude fermented beverages from grain, many historians argue, was one key reason for the abandonment of the nomadic lifestyle. So without beer we’d still be chasing the herds…
Beer is a living thing, comprised of live cultures of microorganisms that create its many unique flavors. These living beers have long been downed at pubs, the classic meeting place outside the home — a nexus for anything from politics to music to arts.
These living beers have served as a force for bringing people together around the world, whether it’s a casual Monday hang, late-night professional gathering, or engine to power a social mission. Surely it’s not too bold to say that your mind can be stimulated by the right beverage, at the right time, is it?
Mike's Hot Honey Founder, Mike Kurtz, decided to take a leap and start his own hot honey business while talking to friends over a few pints of Bengali IPA.
Sixpoint Designer, Jack Liakas, uses the liquid so close to him (Resin IPA) for inspiration in all his designs. Beer imitating art imitating life.
A bi-weekly video series on Beer and Culture presented by:
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EPISODE 4
Join host Cat Wolinski of VinePair as she talks to Interboro Founder Laura Dierks and Sixpoint's Chris Sterbank about the digital landscape beer shopping!
EPISODE 3
Once again, we met up with our friends at @vinepair to talk about a project that has been really special to us, the Black is Beautiful Beer. Joining us is the founder of the Black is Beautiful initiative, Marcus Baskerville, along with Ann Reilly, Executive Director of the NYC Brewers Guild. To learn more about Black is Beautiful and how you can support visit: https://blackisbeautiful.beer/
EPISODE 2
Will the Hazy IPA reign supreme again in 2021? Or are other trends nipping at its heals? What about seltzer? On this episode, VinePair senior editor Cat Wolinski will be joined by Beer Karma owner Dan Lamonaca and Sixpoint's Max Finnance to discuss what we think will be the biggest stories in beer in 2021.
EPISODE 1
Our first episode focuses on design in beer, featuring Sixpoint Senior Designer Jack Liakas (@release.the.hounds) and special guest Bobby Zwahlen (@bz_phila), Senior Designer at Victory. If you’ve ever wondered how the folks behind your favorite can art get inspired, or what it takes to go from a sketch to label, take a look!
Over the years our fans have submitted amazing are that shows what Beer is Culture means to them. Browse the gallery and tag your own with #beerisculture on social to be featured!
Partners Sixpoint has worked with that exemplify Beer is Culture.
Check back here for more BEERISCULTURE collabs with these amazing partners.
