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Sixpoint Focus

With each New Year comes the same process—you take a step back, feel re-energized and make a bunch of resolutions you don’t have a chance to keep. You know, short-lived ideas like: “I vow to drink a beer besides Sixpoint,” “I won’t spend every Sunday homebrewing,” or “I will not build a life-sized rhinoceros out of Sixpoint cans and tabs.”

Resolutions of this magnitude require focus, and the newest experiment the Mad Scientists have cooked up can provide just that. The images, captured on high definition video, allow for multiple levels of focus inside the same frame; the Mad Scientists can now change the perspective of your photos just as they changed your perspective on beer. We arranged the images, but this new “HTML5” technology was engineered by the creative heads at Chaos Collective, and it works best in Google’s popular Chrome browser.

Tiger Focus

While traditional “beer goggles” might render this whole cube of Sixpoint unintelligible, with HTML5, perfect clarity is only a click away. These depth-of-field changeable photos allow you to change the sharp resolution on the photos as fast as you change your own resolutions—“okay okay I’m going to drink a liquid besides Sixpoint, move my home brewing to Saturdays, and instead of a life-sized rhino, I’ll just make a miniature one.”

Blurry Beans

This last image looks like something especially crazy that the Mad Scientists have been up to lately. It’s too blurry to make out though… Where is that HTML5 technology when you really need it??

Anyway, here’s to New Year’s resolutions, kept and un-kept, and the latest visual experiment from the Mad Scientists in the Sixpoint Vision Lab.

Sixpoint Focus can be found here.

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  • Good Beer Passport Kick-Off
    6:00pm July 1, 2015
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    July is Good Beer Month and we're kicking it off with the godfather of craft at Jimmy's No. 43. Pick-up your summer Good Beer Passport, enjoy samples of Sixpoint Jammer and get that first stamp with our Dabble IPA.

    Proceeds benefit Heritage Radio Network, passports available here: http://goodpassports.com/bar-2/the-nyc-good-beer-passport-summer-2015-35-beers-from-35-bars-restaurants-breweries-for-37/
    Jimmy's No. 43, 43 East 7th Street, New York, NY 10003, United States
  • Double Feature! Wolf! with Old Rugged Sauce
    7:00pm July 2, 2015
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    Wolf! featuring Scott Metzger, John Shaw and Taylor Floreth are back at Hometown BBQ and this time they are bringing an appetizer! Old Rugged Sauce featuring Dave Dreiwitz will open the pre-4th of July Festivities

    There's no fuss or muss at HTBBQ, but do see why people are howling for this band to play more shows. Featuring 2 Sixpoint beers on tap (Sweet Action Ale and the Jammer Gose!) and plenty of fantastic food.
    Hometown Barbeque, 454 Van Brunt Street, Brooklyn, NY